Top Three Things to Communicate through our Design:
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#1-
Trustworthy
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#2-
Quality
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#3-
reliable
Reference Url our Design:
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#1-
http://www.mobilityshopuk.com/
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#2-
http://www.discountwheelchairs.co.uk/
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#3-
http://www.wickermobilityshop.co.uk/
Our Target Audience:
The audience is the disabled and elderly and the families/friends of the above, the age group would be large from 18 and above. The audience would need to see an image which is trustworthy and good quality, but very competitively priced so as not to be the most expensive, but not the cheapest. The audience would need to perceive quality of product and on-going reliable service
Styles that we are interested in:
Emblem
An emblem features the name of the company typically enveloped by a pictorial element or shape.
Character
A Character logo consists of a mascot to represent the brand.
Illustrative
Generally, an illustrative logo is one of the most influential types of logo in the market. It depicts the principles that a brand or company embodies. This type of logo vividly explains the complexity or simplicity of your business. It also tries to create an impression of what your company is all about. It communicates the idea that the company wants to send to its potential clients.
Color Preferences:
Colours we want Blue, Cream, white, and red
We dont want purple, orange,
Our Ideas and Additional Information:
We were thinking of a tick/check mark with "Your" on one side and "Future Mobility" on the upward side of the tick/check mark.
Where we will use the Design:
Web, Mugs, T-shirts, Billboards & Signs, Print